Your Front Desk Never Sleeps. Neither Should Your Bookings.

Backbone Automation builds the booking and follow-up systems that keep your practice running — even when reception is flat out.

The problem

Where the Work Is Leaking

Missed Calls During Sessions

Every unanswered call while you're with a client is a booking lost.

No-Shows Cost Revenue

Manual reminders aren't enough.

Repetitive Intake Admin

The same paperwork, collected manually, every time.

How we build it

The Backbone Blueprint

Every Backbone for Professional Services package follows our Backbone Blueprint — Assess your current booking and intake flow, Architect the right system for your practice size, then Automate it live within 5–10 business days.

Pricing

Backbone for Professional & Office Services

Tier 1

Never Miss a Client

$997 one-time + $149/mo

For solo practitioners / small offices

2 workflows  ·  300 responses/mo  ·  48hr support

  • Missed Call Auto Text-Back
  • Instant FAQ/Service Info Auto-Responder
  • Full setup + 7 days tuning support

One job you’d have missed pays for the whole year.

Every missed call while you're with a client is a booking going to the practice down the road.
Guarantee: If it doesn't capture at least 1 extra booking in your first 30 days, we refund the setup fee.
Tier 3

Full Practice Operations

From $7,500 one-time + $500/mo

For multi-practitioner clinics / offices

Unlimited workflows in scope  ·  3,000 responses/mo  ·  4hr priority support  ·  monthly review call

Everything in Tier 2, plus:

  • Multi-Practitioner Smart Scheduling (matches clients to right staff/availability)
  • Automated Invoice & Payment Follow-Up
  • Practice Performance Dashboard (white-labelled)
  • Priority support

Five hours a week back across the team, and it has already paid for itself.

The same scheduling logic large clinic groups pay software licenses for — built custom, owned outright by you.

The fine print

  • Responses are the messages and actions the system sends on your behalf. Past your monthly cap it’s 5c per response — and we tell you before you get there, not after.
  • Workflows are complete automations, start to finish. Tier 3 covers unlimited workflows within the scope agreed at your audit.
  • You supply your own accounts. Google Workspace or Gmail, plus any third-party subscriptions the system connects to. We set them up, you own them.
  • No lock-in. Cancel any monthly plan with 30 days’ notice. Tier 3 pricing is confirmed after your Free Operations Audit.
  • All prices are in AUD and exclude GST.

Not sure which tier is right for your business? We'll map it out for you, no obligation.

FAQ

Questions You're Probably Asking

Will this work for a multi-practitioner clinic with different schedules?

Yes — Tier 3's Smart Scheduling matches each client to the right practitioner based on real-time availability.

Does this integrate with our existing booking software (e.g. Cliniko, HALO, PracSuite)?

Yes — we integrate with most major practice management platforms.

Is this suitable for legal, allied health, and consulting offices alike?

Yes — the system is customised to your intake and booking flow regardless of industry type.

Ready to stop losing bookings to a busy front desk?

No lock-in contracts. No jargon. Just systems that work.